On March 8 and 9, we participated for the first time in Nutraceuticals Europe Summit & Expo, and it was a great success, as it is the leading international event for the functional ingredients, novel food, and final product industry held in Spain. Organized by Feria de Valencia at the International Convention Center of Barcelona (CCIB), its sixth edition brought together a hundred brands from a dozen countries, including us and our sister brand, Sincromed. The final assessment could not have been more positive.
During the two days of the fair, we attended countless inquiries, provided information about our services, shared experiences, and established new contacts. There was great anticipation for an event like this after overcoming the pandemic, and while our expectations were high, the reality exceeded them.
The reception of the offer we presented at our shared booth was fantastic. It was a great satisfaction to meet many of our clients in person, exchange impressions, listen to their concerns, and plan new collaborations. Following these contacts, we are already working on new projects that we expect to complete in the coming months.
We received numerous compliments and, in particular, we were pleased with the positive feedback on the creation of Sincromed, an advancement that allows us, as a group, to undertake comprehensive product development projects with full quality assurance. The new brand addresses areas we previously had pending at Sincrofarm, such as R&D and regulatory, allowing us to continue focusing on excellence in manufacturing facilities and machinery.
Quality processes to satisfy customers
Our clients appreciate this approach, which takes into account all phases of the project, from the initial idea to market launch. The sector we work in demands quality processes that can meet the expectations of increasingly well-informed and, therefore, more demanding consumers.
We also recognize another key player in the industry, with a fundamental influence on making those innovative and high-quality products our clients require a reality. Of course, we are talking about suppliers. At Nutraceuticals, we had the opportunity to meet with several of them and express our gratitude for the work they do.
The fair ended with a 26% increase in professional attendance, a figure that reflects the growth of the sector and the market’s demand for new health and wellness products.
This is the direction we are taking at Sincrofarm, which is why we are already preparing for our participation in the ninth edition of WorldFood Poland, another internationally significant event that will bring together 270 exhibitors from 32 countries from April 18 to 20. It will be our first time at a fair in Eastern Europe, a very interesting market that we are eager to explore.